For the first time in league history, PBR’s (Professional Bull Riders) elite Unleash The Beast will travel to Newark, New Jersey, welcoming fans to Prudential Center on September 18-19 for the fan-attended PBR Newark Invitational. While the event will mark the PBR premier series’ debut in Newark, the Garden State city is no stranger to PBR action. In 2014, Newark hosted a stop for the Pendleton Whisky Velocity Tour, with Rowdy Rice (Easly, South Carolina) capturing the event win.
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